Hotel Management

The Ultimate Guide to Free Hotel Marketing for 2022

The hospitality industry had a challenging 2020 and 2021, but the picture is beginning to look a little rosier. As consumers all over the...

How To Use this 100 Year Old Tried And Tested AIDA Marketing Model At Your Venue

The AIDA model was created over 100 years ago is an acronym - it stands for attention, interest, desire and action. It is a classic model...

7 Facts To Demonstrate How Important It Is For Venues To Use Social Media

Recent research from Easyjet even found that 55% of 18 to 65 year olds have booked a trip based on images they’ve seen on Instagram....

Develop A Venue Strategy For Success

A SWOT analysis is a strategic planning technique used to help a person or organisation identify strengths, weaknesses, opportunities,...

Building Your Post-Covid Welcome Back PackageCOVID-19, Sales and Marketing

Article By Larry Mogelonsky, Managing Director Hotel Mogel Consulting Limited source June 10, 2020 The hospitality world will reopen, but...

What makes a hotel a boutique hotel?

While it is not a specific hotel category, a boutique hotel can be defined by its characteristics:

Marketing Your Hotel Or Restaurant During The Corona COVID-19 Virus Outbreak

Don't stop marketing your hotel or restaurant, but modify your marketing approach. Hotels and restaurants are quite rightly very...